Solutions
Crafting Solutions for
Your Unique Needs
We make life sciences operations efficient, reliable, and robust for the stakeholders we serve.
Data Strategy and Enablement
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Data Strategy and Enablement
Data Engineering, Master Data Management, Data Integration
Data Strategy:
Helping firms establish a robust data strategy aligned with business goals.
Assess current data maturity and capabilities, identify and outline gaps, and craft a tailored roadmap to address data priorities.
Helping firms establish a robust data strategy aligned with business goals.
Assess current data maturity and capabilities, identify and outline gaps, and craft a tailored roadmap to address data priorities.
Procurement:
Identify and acquire right data via asset evaluation, vendor outreach and alignment on data strategy.
Identify and acquire right data via asset evaluation, vendor outreach and alignment on data strategy.
Data Enablement Services:
We build and optimize data infrastructure to enable advanced reporting and analytics while ensuring scalability and performance.
We build and optimize data infrastructure to enable advanced reporting and analytics while ensuring scalability and performance.
Data Warehousing:
Develop robust, scalable data warehouses to land vendor-acquired and internal data assets, formulating a high performance, scalable storage.
Develop robust, scalable data warehouses to land vendor-acquired and internal data assets, formulating a high performance, scalable storage.
Data Integration:
Our proprietary technology Data Cube, seamlessly integrates vendor-acquired data with existing enterprise data sources, creating a single source of truth
Our proprietary technology Data Cube, seamlessly integrates vendor-acquired data with existing enterprise data sources, creating a single source of truth
Commercial Enablement:
By leveraging Data Cube’s advanced analytics capabilities, commercial teams gain insights to improve decision-making, generate real-time, tailored dashboards, reducing reliance on manual interventions.
By leveraging Data Cube’s advanced analytics capabilities, commercial teams gain insights to improve decision-making, generate real-time, tailored dashboards, reducing reliance on manual interventions.
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Decision Sciences
Deep functional and data expertise to support sales and marketing decision making
Patient Journey Quantification: Track and analyze patient journeys by mapping key touchpoints across the care continuum.
Persistence & Compliance Analysis:
Our insights help design targeted interventions to enhance outcomes, boost medication adherence, and optimize healthcare strategies.
Our insights help design targeted interventions to enhance outcomes, boost medication adherence, and optimize healthcare strategies.
Forecasting:
Using advanced statistical models and predictive analytics, we forecast market trends, business performance, and patient behaviors.
Using advanced statistical models and predictive analytics, we forecast market trends, business performance, and patient behaviors.
Patient Opportunity Assessment:
By analyzing demographic, clinical, and behavioral data, we deliver insights to help you tailor offerings, reach the right patients, and maximize impact.
By analyzing demographic, clinical, and behavioral data, we deliver insights to help you tailor offerings, reach the right patients, and maximize impact.
HCP Segmentation:
By leveraging real-world data, we enable personalized outreach ,balanced workloads, and actionable insights to engage high-value segments effectively.
By leveraging real-world data, we enable personalized outreach ,balanced workloads, and actionable insights to engage high-value segments effectively.
Market Assessment and Research:
We provide in-depth market assessments, offering insights into trends, competition, and customer behavior.
We provide in-depth market assessments, offering insights into trends, competition, and customer behavior.
Market Access Analytics:
By analyzing pricing, reimbursement landscapes, and physician prescribing behaviors, we ensure that your products reach the right patients at the right time, improving both market penetration and patient outcomes.
By analyzing pricing, reimbursement landscapes, and physician prescribing behaviors, we ensure that your products reach the right patients at the right time, improving both market penetration and patient outcomes.
Decision Sciences
Sales Force Effectiveness
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Sales Force Effectiveness
Implementing Go-To-Market solutions that maximize field force impact
Field Force Sizing:
By leveraging insights into products, customers, and geography, we strategically position teams across balanced territories to enhance market performance.
By leveraging insights into products, customers, and geography, we strategically position teams across balanced territories to enhance market performance.
Adaptive Territory Design:
Effectively manage alignment levels with our automated territory management platform that includes scenario modelling capabilities and ensures fair distribution of targets and workloads.
Effectively manage alignment levels with our automated territory management platform that includes scenario modelling capabilities and ensures fair distribution of targets and workloads.
Comprehensive HCP Relationship Management:
Streamline healthcare network management with our HCP affiliation program, which tracks and maps health care professionals to affiliated hospitals.
Streamline healthcare network management with our HCP affiliation program, which tracks and maps health care professionals to affiliated hospitals.
Innovative Incentive Compensation Solutions:
We develop tailored compensation plans that adapt with the various stages of your product lifecycle.
o Design and health check evaluations for brands and portfolios.
o Goal setting methodologies promoting fairness, accuracy, and equal earnings opportunity.
o Efficient IC operations management through automated platforms.
o Easy-to-understand reporting driving transparency and empowering field teams.
o SPIFFs, awards – year end and spot, HR performance calibrations.
We develop tailored compensation plans that adapt with the various stages of your product lifecycle.
o Design and health check evaluations for brands and portfolios.
o Goal setting methodologies promoting fairness, accuracy, and equal earnings opportunity.
o Efficient IC operations management through automated platforms.
o Easy-to-understand reporting driving transparency and empowering field teams.
o SPIFFs, awards – year end and spot, HR performance calibrations.
Personalized Call Engagement Strategies:
Boost sales with customized call plans and engagement strategies tailored to your customers' needs by implementing effective outreach strategies.
Boost sales with customized call plans and engagement strategies tailored to your customers' needs by implementing effective outreach strategies.
Data-Driven HCP Profiling:
We leverage data analysis to categorize health care professionals by prescribing habits, treatment preferences, and patient demographics.
We leverage data analysis to categorize health care professionals by prescribing habits, treatment preferences, and patient demographics.
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Marketing Analytics
Unlocking the potential of marketing strategies to drive customer engagement and ROI
Data-Driven Promotion Planning:
Identify your target audience and the most effective channels to engage them by using our tailor customer outreach strategies that align with their unique needs, behaviors, and preferences.
Identify your target audience and the most effective channels to engage them by using our tailor customer outreach strategies that align with their unique needs, behaviors, and preferences.
Optimized Marketing Mix:
We ensure your brand connects with customers effectively across diverse channels by building a balanced plan that integrates media, discount and loyalty programs, sampling, sales engagements, and in-person events.
We ensure your brand connects with customers effectively across diverse channels by building a balanced plan that integrates media, discount and loyalty programs, sampling, sales engagements, and in-person events.
Strategic Messaging:
Create impactful marketing messages that resonate with your audience, balancing your brand goals with customer priorities to foster meaningful engagement.
Create impactful marketing messages that resonate with your audience, balancing your brand goals with customer priorities to foster meaningful engagement.
Holistic Planning:
Develop promotional strategies aligned with your goals and budget. We help you set clear targets, craft compelling content, and establish the right distribution channels and frequency for your campaigns.
Develop promotional strategies aligned with your goals and budget. We help you set clear targets, craft compelling content, and establish the right distribution channels and frequency for your campaigns.
Measurable ROI:
Embrace a data-driven approach to promotion planning that transforms insights into actionable plans and delivers measurable outcomes, maximizing your return on investment.
Embrace a data-driven approach to promotion planning that transforms insights into actionable plans and delivers measurable outcomes, maximizing your return on investment.
Marketing Analytics
Strategy and consulting
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Strategy consulting
Supporting launch readiness planning and cross functional collaboration
Launch Readiness:
Serving as PMO, support launch readiness cross functional planning and management. Ensure adherence to plan and day 1 readiness
Serving as PMO, support launch readiness cross functional planning and management. Ensure adherence to plan and day 1 readiness
Project Management:
We collaborate with cross-functional teams to map processes, analyze systems, and identify improvement areas to align with business requirements. We develop project plans with clear timelines and deliverables, monitor KPIs, and report progress
We collaborate with cross-functional teams to map processes, analyze systems, and identify improvement areas to align with business requirements. We develop project plans with clear timelines and deliverables, monitor KPIs, and report progress
Process and Continuous Improvement:
Apply DMAIC (define, measure, analyze, improve, and control) and lean methodologies to streamline people, systems and processes
Apply DMAIC (define, measure, analyze, improve, and control) and lean methodologies to streamline people, systems and processes